The Danna Langkawi luxury resort, Andaman Sea — shot by Glitz

Mapletree Media · Strategic Hospitality Media Since 2006

Hotel & F&B
Media Partnership
Kit 2026

Where Singapore travellers decide where to stay, dine, and celebrate — and the production house that brings those stories to life.

🇸🇬 Singapore Market 🇲🇾 Malaysia Market 🏨 Hotels & Resorts 🍽️ F&B & Dining

203K

Monthly Readers
SG 129K · MY 74K

5:28

Avg Visit Duration
Longest in SEA hospitality media

1M+

Guaranteed Impressions
Per guide via Meta

20+

Years in Production
Hospitality & F&B specialists

50%

Earn SGD 10K+/mo
SG reader household income

Part A Glitz Editorial — Reach Singapore Travellers Planning Their Next Malaysia Stay

01 · Platform

The region's most engaged travel planning platform.

When a Singaporean searches for a weekend escape — whether it's a city stay in KL, a resort in Desaru, a heritage trail in Penang, a nature retreat in Sabah, or the best hotel buffet this CNY — Glitz is where they land. With 203,000 combined monthly readers spending over 5 minutes per session, Glitz.sg and Glitz.my are the highest-intent hospitality media platforms in Southeast Asia.

🇸🇬

Glitz Singapore · glitz.sg

Singapore's #1 Travel & Lifestyle Platform

129K

Monthly Visitors

5:11

Avg Duration

31%

Bounce Rate

Pages/User

Glitz.sg

129,000

Buro.sg

58,400

Harper's Bazaar SG

41,200

L'Officiel SG

18,900

🇲🇾

Glitz Malaysia · glitz.my

Malaysia's #1 Travel & Lifestyle Platform

74K

Monthly Visitors

5:45

Avg Duration

29%

Bounce Rate

Pages/User

Glitz.my

74,008

Buro.my

41,217

L'Officiel MY

12,967

Harper's Bazaar MY

3,532

Why Glitz outranks paid media: A Glitz travel guide published today will still rank when a Singaporean searches "best hotel in KL" next CNY, next school holidays, next Ramadan. Your competitors run paid ads that vanish the moment they stop spending. You're building permanent digital real estate.

02 · Audience

High-income. Travel-hungry. Ready to book.

Across Singapore and Malaysia, Glitz reaches the same high-value traveller profile: working professionals aged 24–46 with significant disposable income, a preference for quality experiences, and a habit of researching online before every booking decision.

Luxury hotels in Kuala Lumpur — Glitz editorial

Your reader, in their natural habitat

Luxury hotel seekers, planning from Singapore

🇸🇬

Singapore Audience · Locals & Expats

58%

Female

42%

Male

Monthly Household Income

SGD 10K+/mo50%

SGD 7–10K/mo35%

🇲🇾

Malaysia Audience · Urban Professionals

53%

Female

47%

Male

Monthly Household Income

MYR 12K–23K/mo40%

MYR 7K–12K/mo35%

✈️

68%

of SG Glitz readers travel to Malaysia 4+ times per year. Singapore contributes the highest per-capita hotel spend — averaging 3.8 nights per stay vs 2.1 for domestic guests.

🍽️

MYR 850

Average daily F&B spend per SG traveller in KL hotels. 61% cite dining as a primary reason for choosing a Malaysian property — a Glitz F&B feature converts directly to room bookings.

📅

82%

of SG readers research on editorial media before booking a hotel. Glitz festive guides rank on page one of Google during CNY, Ramadan, school holidays, and year-end.

03 · Content Formats

Guides that rank. Features that convert.

Every piece of Glitz content is permanently indexed on Google, amplified via Meta, and distributed to 18,000+ EDM subscribers. Two core formats — each suited to a different stage of the guest's booking journey.

Option 1 · Annual AI / SEO Guide Placement

Guide Placement

Permanently on Glitz · Constantly AI & SEO Optimised · 2 Years

Choose one guide that best suits your property. Your content sits permanently inside a high-ranking Glitz editorial guide — continuously optimised for Google search and AI discovery tools including ChatGPT, Perplexity, and Google AI Overviews — for the full 2-year period. Brands can refresh their listing content annually. This is not a banner ad. It is an editorial placement inside a trusted, actively-read guide that keeps working long after it is published.

a) Travel Guides by Location

→ Langkawi Travel Guide → Kuala Lumpur Travel Guide → Petaling Jaya (PJ) Guide → JB & Desaru Travel Guide → Penang, Cameron Highlands + more

b) Travel Guides by Thematic

→ Best Beachfront Properties → Best Family-Based Resorts → Best Wedding Venues in Malaysia → MICE & Corporate Retreats → Medical Tourism & Wellness

c) F&B & Festive Guides

→ Best CNY Reunion Dinners → Best Christmas Dining Malaysia → Ramadan High Tea & Buffets → Best Brunch Spots in KL / JB → Hari Raya Dining Guides

⚡

AI & SEO Optimised · Left Permanently on Glitz · 2 Full Years

Your property appears in Google AI Overviews, ChatGPT travel recommendations, and Perplexity queries — not just in regular search. Content is constantly refreshed. Your direct booking link is embedded throughout. Not an ad. An editorial placement that keeps earning.

Permanent Google Index AI Discovery Optimised 2-Year Duration 1M Guaranteed Meta Impressions

→ JB Travel Guide 2026 — live on glitz.sg → Luxury Hotels in KL 2026 — live on glitz.sg → CNY Reunion Dining Guide — live on glitz.my

Option 2 · Exclusive Showcase

Exclusive Property Showcase

Your Property Only · Video Embedded (client-supplied) · Permanent · No Competing Properties

Live Showcase Example

The Danna Langkawi

100K+ Organic Reach Exclusive · No Competitors

Resort Showcase

The Danna Langkawi

→ glitz.sg

Wellness

The Chateau Spa & Wellness

→ glitz.sg

Hotel Debut

Hyatt Centric KL

→ glitz.my

City Hotel

Hilton Petaling Jaya

→ glitz.my

Eco Resort

Anantara Desaru Coast

→ glitz.sg

IG Reel Feature

Hilton KL Review Reel

→ Instagram

04 · Pricing

Three clear options.
One for every ambition.

All prices per SG market · 2-year duration. The per-month figure is simply the total divided by 24 months — so you can see the true daily cost of staying in front of 203,000 monthly readers.

Option 1 · Guide Placement

Annual AI/SEO Guide
1 guide · 2 years · SG or MY market

✓1 placement inside a Glitz guide of your choice — Location, Thematic, or F&B

✓Permanently on Glitz for 2 years · AI & SEO optimised continuously

✓Direct booking backlink · permanently indexed on Google

✓1,000,000 guaranteed Meta impressions over 2 years

Investment · SG or MY Market · 2 Years

MYR 3,500

2-year listing · per market

Per month MYR 146 / month over 24 months

Option 2 · Exclusive Showcase

Exclusive Property Feature
Your property only · video · permanent

✓Dedicated editorial — your property only, no competing hotels on the page

✓800–1,000 words · rooms, F&B, facilities · your video embedded (client-supplied)

✓200,000 guaranteed Meta reach at launch · EDM blast to 18,000+ subscribers

✓Permanently indexed on Google · full whitelabel rights

One-Time Investment · Permanent Exposure

MYR 6,000

Dedicated feature · 200K Meta reach · EDM blast

Per month MYR 250 / month over 24 months

★ Combine 1 + 2 — best value + free bonus guide ↓

★ Option 3 — Guide + Exclusive Combined · Best Value · Current Promo

What's Included

✓1 × Annual AI/SEO Guide placement (2 years)

✓1 × Exclusive Property Showcase — your video embedded

✓1,200,000+ combined Meta impressions over 2 years

✓EDM blast · booking backlinks · permanent Google index

🎁 Promo Bonus — Book Option 3

+1 extra Guide FREE — MYR 3,500 value, at no cost

+8 × FOC Instagram posts on Glitz SG or MY over 2 years

+~1 per quarter · rooms, F&B, festive campaigns — your choice

Investment · Current Promo

MYR 7,500

À la carte value: MYR 15,500
You save MYR 8,000

Per month breakdown

MYR 313

/ month over 24 months

= 2 guides + exclusive + 8 FOC social posts

Option	What's Included	Meta Reach	FOC Social Posts	Per Month	Total (MYR)
1 · Guide	1 × AI/SEO Guide — Location / Thematic / F&B · 2 years	1M over 2 yrs	—	MYR 146	MYR 3,500
2 · Exclusive	Dedicated Showcase · video embedded · EDM · 200K Meta · permanent Google	200K at launch	—	MYR 250	MYR 6,000
3 ★ Best Value	Guide + Exclusive + 1 FREE Guide + 8 × FOC Glitz Instagram Posts	1.2M+ combined	8 × FOC	MYR 313	MYR 7,500

All prices in MYR per SG market · per-month = total ÷ 24 months · SG + MY combined pricing available on request · Option 3 promo valid until 15 July 2026 · 8 × FOC social posts included with Option 3 only

📲 Complimentary with Option 3 — 8 × FOC Social Posts

8 promotional posts on Glitz Instagram
over 2 years — at no extra cost

Whichever guide you take in Option 3, you receive 8 promotional posts on Glitz SG or MY Instagram — approximately one per quarter over the 2-year period. Use them for any campaign priority: rooms, F&B, seasonal packages, or festive promotions.

Frequency & channels

~1 per quarter · 8 total over 2 years · Glitz SG or MY Instagram — your choice each time

What to promote

Room packages · F&B specials · spa offers · festive deals · CNY · Hari Raya · School Holidays · Christmas · any hotel campaign

Part B Mapletree Media Video Production — The Production Partner Behind Glitz

Mapletree Media

Videos that sell your property.

We are the production house behind Glitz — specialists in hospitality, F&B, and travel content for 20+ years. Every video we produce is fully whitelabelled — yours permanently.

Desaru Coast resort — example of Glitz cinematic property content

The commercial hook

Glitz posting is free for Mapletree Media retainer clients

FOC Glitz Posting

Worth MYR 4,500–8,750
per placement

20+

Years in Production

50+

Hospitality Films

3K+

Clients Served

Full

Whitelabel Rights

05 · Video Capabilities

Long-form brand films. Short-form social content.

Long-Form · 3–5 Minutes

Cinematic Brand Film

Full property storytelling — rooms, dining, wellness, amenities, and the intangible feel of a place. Shot in a single production day, delivered in 10–14 working days.

Special Rate (was MYR 95,000) · Save 37%

MYR 60,000

Short-Form · 30–90 Seconds

Social Reels & Content

Platform-native short-form content for Instagram, TikTok, Facebook, and OTA listings. Monthly retainer keeps your property top-of-mind with SG travellers throughout the year.

Monthly Retainer · up to 3× videos

MYR 8,000/month

Per video à la carte: MYR 3,000

06 · Portfolio

Work we've done for properties like yours.

Hotel Brand Film

▶

The Westin Singapore

Full Corporate Brand Film

End-to-end guest experience — rooms, dining, pool, wellness and spa.

Spa & Wellness

▶

The Chateau Spa Resort

Wellness Resort Film

Scenic resort set — treatments, nature backdrop, suite reveal.

Island Resort

▶

The Danna Langkawi

Luxury Island Resort Film

Colonial resort — beach, marina, suites, dining.

F&B Feature

▶

Le Méridien KL

Prime Steakhouse Feature

Premium steakhouse showcase — cuts, plating, dining ambience.

Restaurant

▶

Torio Restaurant

Restaurant Brand Film

Japanese dining — omakase, plating, team story.

IG Reel

▶

Hilton KL (DoubleTree Shah Alam)

Hotel Review · Instagram Reel

Social-first hotel review — rooms, pool, F&B and service.

08 · Brand Partners

In good company — the brands that chose us.

From international hotel groups to award-winning F&B concepts, the region's most respected hospitality brands trust Glitz and Mapletree Media.

Hilton Singapore Capella Singapore St. Giles Hotels The Westin Singapore The Danna Langkawi Anantara Desaru Hyatt Centric KL Hilton Petaling Jaya Sunway Hotels The Chateau Spa Resort Lotus Desaru Beach Resort DoubleTree by Hilton Shah Alam Le Méridien KL Mallard Grill Torio Restaurant Sofitel Singapore Sentosa Hilton Singapore Capella Singapore St. Giles Hotels The Westin Singapore The Danna Langkawi Anantara Desaru Hyatt Centric KL Hilton Petaling Jaya Sunway Hotels The Chateau Spa Resort Lotus Desaru Beach Resort DoubleTree by Hilton Shah Alam Le Méridien KL Mallard Grill Torio Restaurant Sofitel Singapore Sentosa